Consulting
Change is the law of life and those who look only to the past or present are certain to miss the future.
—John F. Kennedy
Services
- Advising TV stations, production companies and editors in the development of new formats
- Quality improvement for existing formats
- Format analysis
- Strengths / weaknesses study
- Format development
- Development of brand core
- Claim
- Editorial coaching
- Workflow optimization
- Creation editorial code
- Development of decision making tools
- Presenter/Moderator coaching
- Strategic and creative advancement of music and performance art
- Marketing and communication strategies
Projects
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SWR Rheinland-Pfalz:
- „Landesschau Magazin“: optimization and restructuring processes
- „Zur Sache RP“: format consulting/development and enhancement
- „Landesart“: format consulting/development and enhancement
- Broadcasting Board: guidance, improvement and redirection of „Landesschau Magazin“ and „Landesschau Aktuell“ broadcasts
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SWR Baden-Württemberg:
- „Landesschau Magazin“: optimization and restructuring processes
- Broadcasting Board: guidance, improvement and redirection of „Landesschau Magazin“ and „Landesschau Aktuell“ broadcasts
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SWR:
- Television Board: „Kaffee oder Tee“ format analysis
- Broadcasting Board: guidance, improvement and redirection of „Landesschau Magazin“and „Landesschau Aktuell“ broadcasts
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ARD:
- „ARD Buffett“: guidance for optimization processes; presenter/moderator coaching
- Edel Verlag
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Waldemar Bonsel Foundation:
- Deal consulting